Capabilities

Arouse Design create visual communications through strategy, design and technology, producing coherent and effective results.

Our capabilities work in harmony — logo, brand, campaigns, digital, collateral and illustration all cross-over and enhance the final design work.

Branding and identity is more than a logo, it is how the company and its products portray themselves, it is image. Brands are built through typography, tone of voice, photography, colour, values. The key is to start with a strong base, get the fundamentals correct — logo, look, language — and evolve from this foundation.

Arouse builds digital products with an emphasis on ease of use, structure and creativity. Our experience ranges from simple websites for commerce products through to complex user interfaces for controlling and monitoring heating systems.

Campaigns are all about nurturing the viewer. Content can be brochures, e-books, white papers, videos, games, quizzes, flyers, events, blog posts — all can be aligned to a thought, feature, argument or assessment — and can be leveraged for an integrated print, social or digital campaign.

Iconography and illustration can enliven visual communications. Technical illustration and infographics can reduce a complex to communicate idea into an easily understood, visually engaging graphic.